Hannah Pflum

Digital Marketing & Social Media Coordinator

Expertise: Brand Strategy, Digital Marketing, Social Media Management, Event Planning, and Photography

Education: Xavier University

Favorite Tri-State Neighborhood: Newport, KY

Highlights
  • Owner of McFarland Photography
  • Former Brand Manager for Asphalt Materials, Inc.
  • Former Director of Marketing for Heritage Young Professionals
Experience

Hannah is the Digital Marketing & Social Media Coordinator, leading content strategy for WGUC and WVXU. She develops digital campaigns and oversees design across all digital marketing efforts, ensuring a dynamic and engaging online presence.

Before joining CPR, Hannah worked as an Associate Brand Manager, where she developed comprehensive marketing strategies, led creative direction for trade shows and annual employee events, and designed social media content, brochures, and website articles. She has also contributed to consulting projects for organizations such as Findlay Market and Cleanup Collective.

Education

Hannah earned her Bachelor of Science in Business Administration with a concentration in Marketing and a minor in Entrepreneurial Studies from Xavier University. Before attending Xavier, she studied Fashion Merchandising and Business Administration at Ball State University.